Morning Edition

Morning EditionNPR's weekday morning newsmagazine  providing news in context, airing thoughtful ideas and commentary, and reviewing important new music, books, and events in the arts.

 

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Business
2:00 am
Fri March 9, 2012

Wal-Mart Ads Targets Regional Grocer Harris Teeter

Originally published on Tue March 13, 2012 1:31 pm

Transcript

STEVE INSKEEP, HOST:

NPR's business news starts with a surprising ad campaign from Wal-Mart.

(SOUNDBITE OF MUSIC)

INSKEEP: OK. Charlotte, North Carolina, is the scene of Wal-Mart's latest ad. The commercials here are unusual because they mention a competitor - a small, regional grocery chain - by name.

As Scott Graf of member station WFAE reports, Wal-Mart says it's the first time it's ever done this.

SCOTT GRAF, BYLINE: One of the commercials goes like this:

(SOUNDBITE OF WAL-MART COMMERCIAL)

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Business
2:00 am
Fri March 9, 2012

Gamer Double Fine Works Around Publishers

Transcript

STEVE INSKEEP, HOST:

This week, San Francisco is hosting the Game Developers Conference. It's the largest global event for the industry that makes video and online games. Twenty thousand people from one hundred countries are there right now. And a game that hasn't even been created yet is getting lots of attention.

From member station KQED in San Francisco, Aarti Shahani reports.

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Business
2:00 am
Fri March 9, 2012

Legendary Guitar Maker Fender Files For IPO

Transcript

STEVE INSKEEP, HOST:

Here's one more sales pitch for you. Today's last word in business is your chance to buy a legendary brand.

Fender made guitars held by everyone from Buddy Holly to Jimi Hendrix to Bruno Mars - and maybe even smashed by a few of them. And now Fender has filed paperwork for an initial public offering. The company is looking to raise some $200 million. This company, based in California, wants to pay down debt, and get into new markets like India and China.

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Election 2012
2:00 am
Fri March 9, 2012

Miss. Gov. Bryant Endorses Mitt Romney

Originally published on Mon March 12, 2012 9:09 am

Transcript

STEVE INSKEEP, HOST:

Mitt Romney is on the road again, this time in the deep South. He's campaigning today in Mississippi and Alabama, both states that hold primaries next Tuesday. NPR's Ari Shapiro was at a Romney rally at a port on the Gulf of Mexico.

ARI SHAPIRO, BYLINE: Mitt Romney left his home in bright spring Boston weather and flew down to where the air is thick and the accents are thicker, a town known as Goula.

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Middle East
2:00 am
Fri March 9, 2012

Pace Of Iran's Nuclear Program I Overestimated

Iranians have agreed to meet with Western officials to discuss their nuclear program, amid increasing Western concern about its purpose. Steve Inskeep talks to Paul Pillar about his article in The Washington Monthly entitled "We Can Live with a Nuclear Iran." Pillar teaches in the security studies program at Georgetown University.

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